Media reach report for the Suzuki Sponsored Powerboat & RIB Show.

The accompanying info does not include the pages of promotion featured in Powerboat & RIB Magazine, the associated promotions run on the PBR magazine website, the Suzuki promos and similar promotions undertaken by Gunwharf Quays to its 40,000 database plus the on-line promotions carried out by the exhibitors themselves. Overall, the result was regular, sustained and positive coverage across a wide range of publications throughout the campaign.

Distribution of the releases resulted in 73 pieces of coverage over the five month campaign with a total EEV (Estimated Editorial Value) of £359,220 and growing.

Examples of online, print and broadcast media (excluding Powerboat & RIB Magazine,) where coverage was achieved included:

•All at Sea

•IBI

•Boating Business

•Motorboats & Yachting

•The Portsmouth News

•BBC Radio Solent H20 Show

•Jack FM

•Heart FM

•Wave 105 FM

•The Southern Daily Echo